Toyo Tires: Are They Worth It? (+16 Brands Compared)

Founded in Japan in 1945, Toyo is an established brand with a global reputation for affordable quality.

How good are Toyo tires? Are they worth the money?

toyo tires

Why Buy Toyo Tires?

Toyo has a solid reputation with many happy customers who appreciate the following:

  • Affordable mid-market pricing.
  • Durability – expect to get the wear promised on your tread.
  • Excellent range of all-terrain tires.
  • Enhanced fuel efficiency with “nano balance” rubber formulations.
  • Optimized tread patterns to reduce road noise.
  • Wear resistant rubber formulations for longer life on rough surfaces.
  • Excellent traction in all driving conditions.
  • Range of tires for all vehicles.

In addition to performance specifics, Toyo is innovative in sustainable technology to reduce its carbon emissions.

Why Are Toyo Tires So Cheap?

Toyo tires are a mid-market tire – not dirt cheap but not expensive compared to other tire brands.

Japanese Approach

The Japanese manufacturing approach is to template the most effective and efficient processes and apply them throughout the business.

Toyo manufactures tires in multiple countries but maintains the same high standards for budgets and procedures.

Costs stay down, and quality stays up.

Shared Resources

Plant and staff are expensive.

Toyo shares its facilities with its subsidiaries, so the high cost of innovation and manufacturing is spread across multiple brands allowing each to offer a more competitive price than if operating as a stand-alone company.

Investment in Automation

Ultimately machines are cheaper than people.

Embracing robot production methods helps keep costs down and consistency up.

An efficient approach to choosing the most effective manufacturing processes keeps the tires affordable.

Toyo Warranty

The typical warranty for a Toyo tire is 65,000 miles which are average in the tire industry.

To claim under warranty, you need to meet standard terms and conditions to prove the excess tread wear is not your abuse of your tires.

Most tires come with a 45-day try-and-return option.

Customer reviews of the Celsius CUV tire (11 averaged) give a 79% satisfaction score. Toyo Open Country (6 reviews) averages a 71% satisfaction rating.

These scores are excellent when you consider no tire gets a perfect score.

Toyo Tire Recommendations

Recommendations for typical vehicles:

Car TypeExamplesToyo Recommends
A compact Sedan is a typical small family car with a petrol engine of more than 1.2L or a Diesel of 1.5L.Hyundai Electra; Honda Civic; Audi A3; Toyota Corolla; Mazda 3.  Proxes Sport A/S; Extensa A/S II; Extensa HP II; Celsius Sport; Celsius; Observe GSI-6.  
Midsize Sedan – a large family car with internal dimensions of 110-119 cuft, including passenger area and trunk.Chevrolet Malibu; Volkswagen Passat; Subaru Legacy; Nissan Altima; Toyota Camry.Extensia A/S II; Celsius; Observe GSI-6.  
Compact SUV or CUVHonda CRV; Nissan Rogue; Toyota RAV4.  Open Country A/T II; Open Country Q/T; Proxes ST III; Celsius Sport; Celsius CUV.
A midsize SUV is typically smaller than a full SUV with two or three rows of seats.Jeep Grand Cherokee; Chevrolet Equinox; Ford Explorer; Toyota Highlander.Celsius CUV; Celsius Sport; Open Country Q/T; Proxes ST III.
Full SUV – basic sports utility vehicle with seating for seven passengers.Jeep Wagoneer; Ford Expedition; Chevrolet Suburban; Toyota Sequoia.  Open Country A/T III; Open Country H/T II; Open Country Q/T; Proxes ST III; Celsius CUV; Observe G3-ICE.
Light Trucks – gross vehicle weight of 8,500lbsFord F150; Toyota Tundra; Dodge RAM 1500; Nissan Titan.Open Country M/T; Open Country R/T; Open Country A/T III; Open Country C/T; Open Country WLT1.

Tire specifications for a sample:

 Extensa A/S IICelsius CUVOpen Country Q/TOpen Country ATOpen Country A/T III
Driving conditionsTouring all season tire.Touring all weather tire.Touring all season tire.All TerrainAll terrain.  
Selling points.Long tread life. Better fuel efficiency. Excellent braking and handling in wet conditions.Better ice and snow traction than a typical all season tire. Longer tread life than a typical winter tire.Fits a wide range of vehicles. Q stands for quiet. Excellent tread life.  Comfortable on and off road.Computer-aided tread for excellent traction. Stone ejecting blocks
Price per tire$80 – $200$140 – $290$267 – $385$267 – $385$200 – $700
Rim Sizes14”-20”16” – 22“16”-22”16” – 22”15”- 22”
Warranty – treadwear.75,000 miles (t/H rated) 65,000 miles (V rated)60,000 miles65,000 miles65,000 miles65,000 miles
Fuel efficiency (A-E)No EU label. Reviews promote this version as highly fuel efficient.C-ENo EU label for this specific tire but the A/T plus rates DDNo EU label for this specific tire but the A/T plus rates D
Wet Grip braking (A-E)No EU label. Reviews indicate excellent wet handling.CNo EU label for this specific tire but the A/T plus rates DDNo EU label for this specific tire but the A/T plus rates D
Rolling noiseNo EU Label. Reviews indicate it is a quiet tire.69-72 dBNo EU label for this specific tire but the A/T plus rates 70 – 74 dB74 dBNo EU label for this specific tire but the A/T plus rates 70 – 74 dB
Extreme snow.No3PMSF snowflake ratingNoNo3PMSF snowflake rating
Ice traction.NoNoNoNoNo

Comparison of Toyo Tires with Other Brands

For comparison purposes: using Celsius CUV (Toyota RAV4) and Open Country AT III (light trucks like Ford F150).

#1 Toyo vs. Michelin

Comparing the Toyo Celsius CUV with the Michelin Cross Climate 2 for SUVs: You pay $30-$50 more for the Michelin tire, but the performance is better than Toyo.

 Toyo Celsius CUVMichelin Cross Climate 2
Price$140 – $290$170 – $350
Rim Size16” – 22”15” – 20”
Warranty60,000 miles60,000 miles
Fuel Efficiency (EU grade A-E)C-EB-C
Wet Grip Braking (EU grade A-E)CB
Rolling Noise69-72 dB69 dB
Suitability for Snow3PMSF3PMSF rated.

Comparing the Toyo Open Country AT III with Michelin Defender LTX for pickups: The Defender LTX may be a good all-rounder at a lower cost, but the Open Country AT III has the 3PMSF rating.

 Toyo Open Country AT IIIMichelin Defender LTX
Price$200 – $700$143 – $466
Rim Size15” – 22”15” – 22”
Warranty65,000 miles50,000 – 70,000 miles
Fuel Efficiency (EU grade A-E)No EU label, but the AT Plus rates D.No EU label, but the construction is more fuel-efficient than average.
Wet Grip Braking (EU grade A-E)No EU label, but the AT Plus rates D.No EU label. Reviews indicate excellent wet grip braking.
Rolling NoiseNo EU label, but the AT Plus rates 70-74 dB.No EU label. Tires have polyurethane foam to reduce noise levels.
Suitability for Snow3PMSF snowflake ratingNot snowflake rated.

#2 Toyo vs. Firestone

Comparing the Toyo Celsius CUV with the Firestone All Season for SUVs: Similar price, and the Firestone matches or exceeds the Toyo performance. However, the Toyo tire benefits from a 3PMSF rating for better handling in snowy winter.

 Toyo Celsius CUVFirestone All Season
Price$140 – $290$160 – $220
Rim Size16” – 22”14” – 20”
Warranty60,000 miles65,000 miles.
Fuel Efficiency (EU grade A-E)C-ED
Wet Grip Braking (EU grade A-E)CB
Rolling Noise69-72 dB71 dB
Suitability for Snow3PMSFNo.

Comparing the Toyo Open Country AT III with Destination LE3 for pickups: The Firestone costs less but is only suitable for light snow, while the Toyo tire is a true all-season tire and performs better.

 Toyo Open Country AT IIIFirestone Destination LE3
Price$200 – $700$150 – $250
Rim Size15” – 22”15” – 22”
Warranty65,000 miles70,000 miles
Fuel Efficiency (EU grade A-E)No EU label, but the AT Plus rates D.No EU label. Firestone scores this as the best for fuel efficiency.
Wet Grip Braking (EU grade A-E)No EU label, but the AT Plus rates D.No EU label. Firestone scores this in the best zone.
Rolling NoiseNo EU label, but the AT Plus rates 70-74 dB.No EU label. Firestone scores this as quiet and smooth.
Suitability for Snow3PMSF snowflake ratingNo.

#3 Toyo vs. Goodyear

Comparing the Toyo Celsius CUV with the Goodyear Assurance All Season for crossover SUVs: Goodyear is more affordable with similar or better performance.

However, the Toyo tire offers a 3PMSF rating.

 Toyo Celsius CUVGoodyear Assurance All Season
Price$140 – $290Under $100 to $200
Rim Size16” – 22”14” – 20”
Warranty60,000 miles65,000 miles
Fuel Efficiency (EU grade A-E)C-ENo EU label, but has a low rolling resistance for good fuel efficiency.
Wet Grip Braking (EU grade A-E)CUTQG rated A.
Rolling Noise69-72 dBNo EU label, but considered relatively quiet.
Suitability for Snow3PMSFNo.

Comparing the Toyo Open Country AT III with Wrangler TrailRunner AT for pickup trucks: Both are well suited for snowy winter, but the Goodyear tire is more affordable.

 Toyo Open Country AT IIIGoodyear Wrangler TrailRunner AT
Price$200 – $700$170 – $350
Rim Size15” – 22”15” – 20”
Warranty65,000 miles60,000 miles
Fuel Efficiency (EU grade A-E)No EU label, but the AT Plus rates D.Exempt class; will vary with loading.
Wet Grip Braking (EU grade A-E)No EU label, but the AT Plus rates D.Exempt class. Sawtooth design with sipes to increase traction.
Rolling NoiseNo EU label, but the AT Plus rates 70-74 dB.Exempt class. Computer-optimized tread pattern reduces noise.
Suitability for Snow3PMSF snowflake rating3PMSF winter rating.

#4 Toyo vs. Bridgestone

Comparing the Toyo Celsius CUV with the Bridgestone Weatherpeak for crossover SUVs: They cost about the same, but the Bridgestone’s braking performance in the wet is superior to the Toyo’s.

 Toyo Celsius CUVBridgestone WeatherPeak
Price$140 – $290$160 – $270
Rim Size16” – 22”15″ – 20″
Warranty60,000 miles70,000 miles
Fuel Efficiency (EU grade A-E)C-EC
Wet Grip Braking (EU grade A-E)CA
Rolling Noise69-72 dB70 dB
Suitability for Snow3PMSF3PMSF Snowflake rated for extreme snow.

Comparing the Toyo Open Country AT III with Dueler A/T for pickup trucks: While the price and performance are comparable to the Toyo equivalent, Bridgestone’s reputation for quality may tilt the balance in its favour.

 Toyo Open Country AT IIIBridgestone Dueler A/T
Price$200 – $700$300- $350
Rim Size15” – 22”16″ – 20″
Warranty65,000 miles60,000 miles
Fuel Efficiency (EU grade A-E)No EU label, but the AT Plus rates D.D
Wet Grip Braking (EU grade A-E)No EU label, but the AT Plus rates D.C
Rolling NoiseNo EU label, but the AT Plus rates 70-74 dB.72-73 dB
Suitability for Snow3PMSF snowflake rating3PMSF snowflake rated.

#5 Toyo vs. Cooper

Comparing the Toyo Celsius CUV with the Cooper Endeavor for SUVs: The Cooper tire costs slightly less, but the Toyo tire performs better in the snow.

 Toyo Celsius CUVCooper Endeavor
Price$140 – $290$130- $250
Rim Size16” – 22”15″ – 19″
Warranty60,000 miles65,000 miles
Fuel Efficiency (EU grade A-E)C-ENo EU label.
Wet Grip Braking (EU grade A-E)CUTQG rated A
Rolling Noise69-72 dBNo EU label. Tire reviews don’t indicate they are excessively noisy.
Suitability for Snow3PMSFNo

Comparing the Toyo Open Country AT III with Discoverer AT3 for trucks: Comparable price, performance, and warranty, but Toyo tire offers marginally better handling in winter weather.

 Toyo Open Country AT IIICooper Discoverer AT3
Price$200 – $700$197 – $400
Rim Size15” – 22”15” – 22”
Warranty65,000 miles65,000 miles
Fuel Efficiency (EU grade A-E)No EU label, but the AT Plus rates D.D
Wet Grip Braking (EU grade A-E)No EU label, but the AT Plus rates D.C
Rolling NoiseNo EU label, but the AT Plus rates 70-74 dB.73-75 dB
Suitability for Snow3PMSF snowflake rating3PMSF snowflake rated

#6 Toyo vs. Continental

Comparing the Toyo Celsius CUV with the Continental All Season Contact for SUVs: The Continental tire is cheaper than the Toyo equivalent yet performs better.

 Toyo Celsius CUVContinental All Season Contact
Price$140 – $290Starts under $100 to about $200
Rim Size16” – 22”13″ – 20″
Warranty60,000 milesNo treadwear warranty.
Fuel Efficiency (EU grade A-E)C-EB-C
Wet Grip Braking (EU grade A-E)CB
Rolling Noise69-72 dB71-72 dB
Suitability for Snow3PMSF3PMSF Snowflake rated for extreme snow.

Comparing the Toyo Open Country AT III with Viking Contact7 for pickup trucks – the Continental tire offers a lower price and slightly better performance. Still, it is a winter tire rather than the all-season tire offered by Toyo.

 Toyo Open Country AT IIIContinental Viking Contact 7
Price$200 – $700$110 – $160
Rim Size15” – 22”15″ – 22″
Warranty65,000 milesTwo years from date of purchase – not treadwear.
Fuel Efficiency (EU grade A-E)No EU label, but the AT Plus rates D.C-D
Wet Grip Braking (EU grade A-E)No EU label, but the AT Plus rates D.D-E
Rolling NoiseNo EU label, but the AT Plus rates 70-74 dB.71-72 dB
Suitability for Snow3PMSF snowflake rating3PMSF snowflake rated.

#7 Toyo vs. Yokohama

Comparing the Toyo Celsius CUV with the Advan Fleva V701 for SUVs: The Yokohama costs less and performs better than the Toyo with top-grade wet braking. The Yokohama is a summer tire, whereas the Toyo tire is for all four seasons.

 Toyo Celsius CUVYokohama Advan Fleva V701
Price$140 – $290Starts under $100
Rim Size16” – 22”15” – 20”
Warranty60,000 milesLimited warranty
Fuel Efficiency (EU grade A-E)C-EC-D
Wet Grip Braking (EU grade A-E)CA
Rolling Noise69-72 dBA-B (quiet)
Suitability for Snow3PMSFNo

Comparing the Toyo Open Country AT III with Geolandar AT G015 for pickup trucks: You pay less and get comparable performance with the Yokohama tire.

 Toyo Open Country AT IIIYokohama Geolandar AT G015
Price$200 – $700$100 – $250
Rim Size15” – 22”15” – 22”
Warranty65,000 miles60,000 miles
Fuel Efficiency (EU grade A-E)No EU label, but the AT Plus rates D.E
Wet Grip Braking (EU grade A-E)No EU label, but the AT Plus rates D.C
Rolling NoiseNo EU label, but the AT Plus rates 70-74 dB.71 dB
Suitability for Snow3PMSF snowflake rating3PMSF snowflake rated

#8 Toyo vs. Hankook

Comparing the Toyo Celsius CUV with the Ventus S1 EVO3 for crossover SUVs: Similar price, the Hankook tire performs better and offers run-on-flat capability. The Hankook is a summer tire; unlike the Toyo, you need to replace it during winter.

 Toyo Celsius CUVHankook Ventus S1 EVO3
Price$140 – $290$150 – $250
Rim Size16” – 22”17” – 22”
Warranty60,000 miles50,000 miles
Fuel Efficiency (EU grade A-E)C-EA
Wet Grip Braking (EU grade A-E)CB
Rolling Noise69-72 dB69-70 dB
Suitability for Snow3PMSFNo

Comparing the Toyo Open Country AT III with Dynapro AT2 for pickups. The Hankook tire performs better than the Toyo for a similar price, but their differences aren’t massive.

 Toyo Open Country AT IIIHankook Dynapro AT2
Price$200 – $700$250 – $300
Rim Size15” – 22”15” – 20”
Warranty65,000 miles60,000 miles
Fuel Efficiency (EU grade A-E)No EU label, but the AT Plus rates D.C-D
Wet Grip Braking (EU grade A-E)No EU label, but the AT Plus rates D.D
Rolling NoiseNo EU label, but the AT Plus rates 70-74 dB.73 dB
Suitability for Snow3PMSF snowflake rating3PMSF rated.

#9 Toyo vs. Pirelli

Comparing the Toyo Celsius CUV with the Scorpion Verde for SUVs: You may pay less for the Pirelli tire and get better performance than the Toyo. Still, the Toyo rubber lets you drive on snow, a necessity for those in northern regions.

 Toyo Celsius CUVPirelli Scorpion Verde
Price$140 – $290Under $100 to $240
Rim Size16” – 22”16” – 22”
Warranty60,000 milesManufacturer limited warranty.
Fuel Efficiency (EU grade A-E)C-EC
Wet Grip Braking (EU grade A-E)CB
Rolling Noise69-72 dB71 dB
Suitability for Snow3PMSFNo

Comparing the Toyo Open Country AT III with Scorpion ATR for pickups: The Pirelli tire is more affordable and offers a similar performance level to the Toyo tire, except the former doesn’t carry a 3PMSF rating.

 Toyo Open Country AT IIIPirelli Scorpion ATR
Price$200 – $700$150 – $250
Rim Size15” – 22”14” – 22”
Warranty65,000 miles50,000 miles
Fuel Efficiency (EU grade A-E)No EU label, but the AT Plus rates D.D-E
Wet Grip Braking (EU grade A-E)No EU label, but the AT Plus rates D.C-E
Rolling NoiseNo EU label, but the AT Plus rates 70-74 dB.71-74 dB
Suitability for Snow3PMSF snowflake ratingNo

#10 Toyo vs. Dunlop

Comparing the Toyo Celsius CUV with the Sport Max RT2 for SUVs: You get better performance from the Dunlop tire for a comparable (or cheaper) price to the Toyo rubber.

 Toyo Celsius CUVDunlop Sport Maxx RT2
Price$140 – $290Under $100 to $300
Rim Size16” – 22”17” – 20”
Warranty60,000 miles24 months or 24,000 miles
Fuel Efficiency (EU grade A-E)C-EB-D
Wet Grip Braking (EU grade A-E)CA-B
Rolling Noise69-72 dBLower than 69 dB
Suitability for Snow3PMSFNo.

Comparing the Toyo Open Country AT III with Grandtrek AT20 for pickups: The Dunlop tire is less expensive and performs better, but it doesn’t have Toyo’s warranty amd 3PMSF rating.

 Toyo Open Country AT IIIDunlop Grandtrek AT20
Price$200 – $700Around $170 to $300
Rim Size15” – 22”16″ – 18″
Warranty65,000 miles24 months or 24,000 miles
Fuel Efficiency (EU grade A-E)No EU label, but the AT Plus rates D.C-D
Wet Grip Braking (EU grade A-E)No EU label, but the AT Plus rates D.B-D
Rolling NoiseNo EU label, but the AT Plus rates 70-74 dB.A-B (lower than 69 dB)
Suitability for Snow3PMSF snowflake ratingNo

#11 Toyo vs. Falken

Comparing the Toyo Celsius CUV with the Ziex ZE950 for SUVs: It is similar in price to the Toyo tire, but the Falken option performs better, especially in braking.

 Toyo Celsius CUVFalken Ziex ZE950
Price$140 – $290$150 – $240
Rim Size16” – 22”15” – 20”
Warranty60,000 miles65,000 to 45,000 miles, depending on the speed rating.
Fuel Efficiency (EU grade A-E)C-ENo EU label, but other Zeix range tires rate C.
Wet Grip Braking (EU grade A-E)CNo EU label, but other Zeix range tires rate A. UTQG rating AA.
Rolling Noise69-72 dBNo EU label, but other Zeix range tires rate 67 dB.
Suitability for Snow3PMSFNo.

Comparing the Toyo Open Country AT III with WildPeak A/T for pickup trucks: The Falken tire will save you more without noticeable performance sacrifice to the Toyo equivalent.

 Toyo Open Country AT IIIFalken WildPeak A/T
Price$200 – $700$150 – $240
Rim Size15” – 22”15” – 22”
Warranty65,000 miles65,000 miles
Fuel Efficiency (EU grade A-E)No EU label, but the AT Plus rates D.C-E
Wet Grip Braking (EU grade A-E)No EU label, but the AT Plus rates D.B-D
Rolling NoiseNo EU label, but the AT Plus rates 70-74 dB.71 dB
Suitability for Snow3PMSF snowflake rating3PMSF snow rating

#12 Toyo vs. Kumho

Comparing the Toyo Celsius CUV with the Kumho Crugen HP71 for SUVs: As their prices are comparable, the Toyo tire gives you all-weather flexibility with its 3PMSF rating.

 Toyo Celsius CUVKumho Crugen HP71
Price$140 – $290Starts at $142
Rim Size16” – 22”16” – 22”
Warranty60,000 miles65,000 miles
Fuel Efficiency (EU grade A-E)C-ENo details
Wet Grip Braking (EU grade A-E)CKumho scores 9/10 wet, 8.5/10 dry.
Rolling Noise69-72 dBKumho scores 9.5/10
Suitability for Snow3PMSFKumho scores 8/10

Comparing the Toyo Open Country AT III with the Road Venture AT52 for pickup trucks: The Kumho tire is more affordable with comparable performance to the Toyo tire.

 Toyo Open Country AT IIIKumho Road Venture AT52
Price$200 – $700Starts at $173
Rim Size15” – 22”15” – 20”
Warranty65,000 miles50,000 – 55,000 miles
Fuel Efficiency (EU grade A-E)No EU label, but the AT Plus rates D.No details
Wet Grip Braking (EU grade A-E)No EU label, but the AT Plus rates D.Kumho scores 7/10 for wet and dry.
Rolling NoiseNo EU label, but the AT Plus rates 70-74 dB.Kumho scores 6/10
Suitability for Snow3PMSF snowflake ratingKumho scores 8/10. Has 3PMSF rating.

#13 Toyo vs. General Tire

Comparing the Toyo Celsius CUV with the G-Max AS for crossover SUVs: Comparable price and performance, but the Toyo tire offers better handling in snow.

 Toyo Celsius CUVGeneral Tire G-Max AS
Price$140 – $290$116 – $281
Rim Size16” – 22”16” – 22”
Warranty60,000 miles50,000 miles
Fuel Efficiency (EU grade A-E)C-ENo EU label. Reviews indicate improvements in fuel efficiency.
Wet Grip Braking (EU grade A-E)CNo EU label. Reviews indicate excellent handling in the wet.
Rolling Noise69-72 dBNo EU label. Reviews indicate this it is relatively quiet.
Suitability for Snow3PMSFNo.

Comparing the Toyo Open Country AT III with Grabber HTS for full-size pickups: General Tire may be cheaper, but the Toyo tire is more suitable in winter conditions.

 Toyo Open Country AT IIIGeneral Tire Grabber HTS
Price$200 – $700$150 – $380
Rim Size15” – 22”16” – 22”
Warranty65,000 miles65,000 limited warranty
Fuel Efficiency (EU grade A-E)No EU label, but the AT Plus rates D.D
Wet Grip Braking (EU grade A-E)No EU label, but the AT Plus rates D.D
Rolling NoiseNo EU label, but the AT Plus rates 70-74 dB.71-72 dB
Suitability for Snow3PMSF snowflake ratingNo.

#14 Toyo vs. Nitto

Comparing the Toyo Celsius CUV with the NT420V for SUVs: Similar prices, but you get better performance from the Toyo rubber, including in the snow.

 Toyo Celsius CUVNitto NT420V
Price$140 – $290$150 – $250
Rim Size16” – 22”20” – 24”
Warranty60,000 milesLimited wear out warranty.
Fuel Efficiency (EU grade A-E)C-ENo EU label.
Wet Grip Braking (EU grade A-E)CNo EU label. Tread reduces aquaplaning risks and provides wet-weather traction.
Rolling Noise69-72 dBNo EU label. Variable blocks reduce road noise.
Suitability for Snow3PMSFNo

Comparing the Toyo Open Country AT III with Terra Grappler G2 for pickups: You can pay at least $50 less per tire for the Terra Grappler, while its performance is similar to the Toyo Open Country AT in all seasons.

 Toyo Open Country AT IIINitto Terra Grappler G2
Price$200 – $700$140 – $475
Rim Size15” – 22”17” – 24”
Warranty65,000 miles65,000 miles
Fuel Efficiency (EU grade A-E)No EU label, but the AT Plus rates D.No EU label.
Wet Grip Braking (EU grade A-E)No EU label, but the AT Plus rates D.No EU label.
Rolling NoiseNo EU label, but the AT Plus rates 70-74 dB.No EU label.
Suitability for Snow3PMSF snowflake rating3PMSF winter rated

#15 Toyo vs. Nexen

Comparing the Toyo Celsius CUV with the Roadian GTX for SUVs: Similar price, but you get better performance and a longer warranty with the Nexen tire, although the Toyo option’s 3PMSF rating will better suit drivers in snowy climes.

 Toyo Celsius CUVNexen Roadian GTX
Price$140 – $290Starts at $150
Rim Size16” – 22”17” – 22”
Warranty60,000 miles70,000 miles
Fuel Efficiency (EU grade A-E)C-ENexen rating 9/10
Wet Grip Braking (EU grade A-E)CUTQG AA (best rating). Nexen rating 8/10
Rolling Noise69-72 dBNexen rating 10/10
Suitability for Snow3PMSFNexen rating 6/10

Comparing the Toyo Open Country AT III with fthe Roadian MTX for pickup trucks: The Toyo tire may be more affordable and gives a comparable performance with better winter driving than the Nexen tire.

 Toyo Open Country AT IIINexen Roadian MTX
Price$200 – $700Starts at $257
Rim Size15” – 22”15” – 22”
Warranty65,000 milesNo treadwear warranty
Fuel Efficiency (EU grade A-E)No EU label, but the AT Plus rates D.Nexen rating 6/10
Wet Grip Braking (EU grade A-E)No EU label, but the AT Plus rates D.Nexen rating 8/10
Rolling NoiseNo EU label, but the AT Plus rates 70-74 dB.Nexen rating 7/10
Suitability for Snow3PMSF snowflake ratingNo.

#16 Toyo vs. Kelly

Comparing the Toyo Celsius CUV with the Kelly Edge All Season for crossover SUVs: Kelly is a budget tire and can’t be beaten on price comparison. However, the Toyo tire gives better performance, including in the snow.

 Toyo Celsius CUVKelly Edge All Season
Price$140 – $290$83 – $116
Rim Size16” – 22”14” – 18”
Warranty60,000 miles55,000 miles
Fuel Efficiency (EU grade A-E)C-ENo details
Wet Grip Braking (EU grade A-E)CUTQG rated A
Rolling Noise69-72 dBNo details
Suitability for Snow3PMSFNo

Comparing the Toyo Open Country AT III with Kelly Edge HT for pickup trucks: The Kelly tire is always cheaper, but the performance is average compared to Toyo.

 Toyo Open Country AT IIIKelly Edge HT
Price$200 – $700Starts at $207
Rim Size15” – 22”16” – 22”
Warranty65,000 milesNo treadwear warranty
Fuel Efficiency (EU grade A-E)No EU label, but the AT Plus rates D.No details
Wet Grip Braking (EU grade A-E)No EU label, but the AT Plus rates D.UTQG rated A
Rolling NoiseNo EU label, but the AT Plus rates 70-74 dB.No details
Suitability for Snow3PMSF snowflake ratingNo

Alternatives to Toyo Tires

Toyo offers a mid-market price and is comparable to most brands on the market.

You can get cheaper than Toyo tires if you don’t mind a drop in performance, notably the budget brands like Kelly, Douglas, and Ironman.

Dunlop and Firestone are better known brands that may offer a more affordable option.

Pirelli, Hankook, and Falken all offer better performance for a similar tire cost.

Conclusion

Toyo tires give you more bang for your buck.

The all season tires (regardless of winter rating) have an excellent reputation for providing traction on slippy road surfaces throughout the year.

Toyo offers its customers an affordable, quality tire with good performance.

References:

https://www.toyotires.com/